Pringles Multigrain is hitting the UK with a strange new mascot: a musically gifted hamster. The best part of this multichannel “Wonderfully Different” campaign is the seriously cool gig-inspired posters that went up around London to tease the launch. We’re not sure about multigrain Pringles but, then again, this spot proves that you don’t have to get it to love it.
The Daily Carnage
