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Capturing audience attention while meeting business goals with your branded podcast demands creativity and relevance.
Whether you’re launching a new show or revamping an existing one, adding unique segments can improve engagement, retention, and brand perception.
Here are 7 creative segment ideas to try:
- Pro vs. con conversations: Choose a topic, assign roles, and moderate a balanced discussion to showcase diverse perspectives. End with audience participation for added engagement.
- Behind-the-scenes: Share raw moments, challenges, and triumphs tied to audience benefits. This builds authenticity and trust by revealing the human side of your brand.
- Live episodes: Plan a compelling topic, promote early, and engage with live Q&A to add spontaneity.
- Rapid-fire questions: Ask 3-5 quirky, personal questions to guests to lighten the tone and feature guest personalities.
- Listener Q&A: Collect questions, group by theme, and mix serious with fun to builds community.
- Myth-busting segments: Research myths, back claims with data, and keep explanations relatable.
- Favorite tools and resources: Align tools with audience interests and share genuine recommendations to offer real value.
As always, experiment, test, and adapt with feedback. Check out the full post by Quill for more.
