Instacart is summering like it’s 1999.
The platform’s new campaign is a love letter to 90s childhood summers… and 90s cost of living.
Now, you can get Bagel Bites, Capri Sun, and Kool-Aid at 47.2% off, true to 1999 grocery-store prices.
And with retailer partnerships with Lowe’s, DICK’S, Michaels, and Dollar Tree, Instacart users can pick up tie-dye kits, sprinklers, and s’mores supplies to rekindle the nostalgia.