Break Free for Summer (Wait, What?)  - Carney
The Daily Carnage

Break Free for Summer (Wait, What?) 

The first day of fall was last Friday, but it’s still a sunny, 89 degrees here in Pittsburgh. Kinda hard to get into the spirit of the season when you’re hot af. So we thought we’d bring it back to those lazy, hazy, days of summer with a playful and prismatic ad from June.

Cleverly portraying a town stuck in a Boomerang loop, Bacardi is just what these people need to break free. This ad just screams summer, and if we’re going to be sweating at the end of September, we might as well keep embracing the energy of last season.


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