When you’re the “International House of Pancakes” it might be hard to convince people that you have more to offer. That’s where Droga5 comes in, creating IHOP’s latest spot, “The Wanderer.”
Aforementioned wanderer is portrayed as a character more suited for Westworld’s western world — scruffy, rag-clad, and with a horse in tow. Finding a literal fork in the road, he is plagued by a decision: to eat pancakes or an omelet.
A man watering his grass quickly derails the old-timey scene the ad actually taking place in a modern suburb. He tells the wanderer what’s up — that you don’t have to choose. Some good laughs follow thanks to the odd pair of men displaced by time.