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Thanks to an update, you can now compare your GA4 performance across key metrics with industry peers.
If your property has the “Modeling contributions & business insights” setting enabled in Admin > Account Settings, you can:
- View benchmarks, including your trendline, the median in your peer group, and the range in your peer group (25th to 75th percentile). Benchmarks are refreshed every 24 hours.
- Customize a hyper-relevant peer group by selecting from various categories.
- Compare a wide range of metrics, including acquisition, engagement, retention, and monetization.
Find out more at MarTech.