You remember Enron? The American energy corporation that went down in the flames of internal fraud and corruption 24 years ago?
Well the guys from the Birds Aren’t Real performance-art project have resurrected the Enron brand for parody gold, and they’re launching their first product: an at-home nuclear conductor.
After a series of deadpan appearances and interviews to build interest and confusion, the new “CEO” introduced the satirical “Enron Egg” in a Jobs-esque announcement video at the “Enron Power Summit.”
They even staged an old-fashioned CEO pie-in-the-face a la Bill Gates 1998.
The College Company purchased the rights to the Enron name for $275 to communicate “the dangers of coporatism and corporate greed,” so there’s really no telling what’s next for the Enron cinematic universe.