Get More Out of Giving - Carney
The Daily Carnage

Get More Out of Giving

We’re keeping the cuteness coming with today’s Watch. It’s actually more like a short Disney film than an ad, so you know it’s good. The music even sounds like something in a Pixar movie.

The spot for Very, an online retailer based in the UK, stars a little girl who loves giving gifts. Probably more than receiving them based on the grand adventure she embarks on to personally deliver her own gift to Santa. Good thing she has her trusted stuffed wolf.

It’s about as whimsical and lovely as holiday adverts come. Animated by Againstallodds, the spot took over 12 months to create while the animators perfected every stunning detail—all the way down to fur so soft you can almost feel it.

The result is an ad reminiscent of Disney’s “Frozen” that has merchandise to match! For real, you can buy the little girl’s coat, her stuffed wolf, and matching wolf slippers.

Now, that’s how you market during the holidays.  


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