Tumblr’s latest campaign, created by Rival, positions the platform as place of refuge from the dynamic digital landscape full of toxic masculine energy and controversy. Lookin’ at you, X. …And Meta.
Come embrace escapism, creativity, and self-expression without divisive rhetoric!
Tumblr is a place with “asexual trampoline ghost energy,” apparently, which is a) one hell of a differentiator and b) starting to sound pretty good right about now.
Gentle chaos only.
