The line between amateur and professional video is getting thinner and thinner. Video and audio devices are more capable than ever, editing software has never been so accessible, and limitless resources can answer just about any question you have. That’s right – you can shoot your own version of your favorite 80s music video. You can start your yoga series in your garage this summer. Sure, the A/C is broken in there, but hot yoga is all the rage anyway!
The point is, you can make a video that shines. You probably already have most of the tools, so if you have the need or the desire, then you’re good to go. Here’s how to elevate remote video production according to Sprout Social.
- Follow the 60/40 rule for pre-production. When you get to the beach, it’s tempting to immediately run to the water and jump in. But first, you need to set up your towels and chairs and put some sunscreen on. You might be eager to get the camera rolling, but the more time you spend planning the video, the easier it will be to film. Spend 60% of the project’s time planning.
- Tripods and stabilizers. Unless you’re filming a Blair Witch Project spinoff, there’s no need to make your viewers motion sick with a shaky camera. Find a tripod that works with your device and keep the camera at eye level.
- Lights. The importance of good lighting cannot be understated. If your space isn’t brightly and evenly lit, then try a ring light to brighten things up.
- Mic check. Do a quick recording with your microphone to ensure you come through loud and clear. Close windows to avoid sounds of cars, barking dogs, and the bagpiper next door. Ceiling fans and computer fans can be noisy too, so be mindful of what the mic can hear.
See the rest to help make your next production picture perfect.