How to Write Email Subject Lines that Get More Opens

Before we get into it, let’s peep some stats about emails:

• 21% of email recipients report email as spam, even if they know it isn’t
• 69% of email recipients report email as spam based solely on the subject line
• 35% of email recipients open email based on the subject line alone
• 30% of subscribers change email addresses annually

Damn, spam… why you gotta do us like that? Luckily, today’s Read by CoSchedule is here to help by covering:

1. Emotions you should tap into to drive clicks
2. 9 Best practices for writing subject lines
3. The best way to run A/B testing

And they provide even an amazing subject line template? Love you, CoSchedule.

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