Speaking of organizing things…Ikea (nailed that transition).
When you think of an old, grand mansion, what kind of furniture would you expect to be inside? Probably some stuffy looking items that cost more than we make in a year. You definitely wouldn’t expect it to be full of Ikea furniture.
But that’s the idea in Ikea’s new ad in Spain (going across the pond for this one). The ad features a…how should we put this…a wealthy woman entertaining her friends when one of them finds an Allen key! ::cue dramatic music::
The wealthy woman sets out on a hunt to find out who brought Ikea furniture into her house. It wasn’t the maids, it wasn’t her daughter, it ends up being her equally wealthy looking husband. And he’s dang proud of the Ikea furniture he bought. He nails his response in one word when she accuses him of the horrible deed.