I’m sure you have read numerous articles stating why shorter video content is better, but in today’s video excerpt Gary Vee disrupts this notion stating:
“Long form video works on mobile devices”. The caveat is, of course, the video has to be good.
Mr. Vaynerchuck is not just ranting, the data has his back. According to Forbes, 75% of mobile users are watching content for longer than 10 minutes.
We might start rethinking all those 15-second clips we scheduled into next month’s CoSchedule calendar.