Ever hit the bullseye playing darts? No? Yeah, we know the feeling. However, without a bullseye, we wouldn’t know what we should aim for. A buyer persona is your bullseye, and Hubspot’s Make Your Persona tool lets you home in on your target.
It’s a fun and personal tool with a streamlined process. Just follow through and select your avatar, basic attributes, define a role, and you’re off to the races. After breaking it all down, you’ll arrive at a clear overview of who your ideal persona is.