On average, women’s jeans pockets are 48% smaller than men’s.
Honestly, they’re barely functional. You can fit your ALDI quarter, but definitely not your smartphone. In 2024.
So, Payconiq, a mobile payment brand, has partnered with Belgium clothing brand Paradox to make “Equal Pocket Denim” jeans, so your drip is finally as free as your financial autonomy.
The unisex jeans feature one men’s pocket (embroidered “future”)—fit for a smartphone—and one women’s pocket (embroidered “past”).
Paradox is hip enough to make even a financial logo and slogan look cool on a garment.
