“When taking a content-first approach, our job as marketers is not to create more content … it’s to create the minimum amount of content with the maximum amount of results.”
Robert Rose
“When taking a content-first approach, our job as marketers is not to create more content … it’s to create the minimum amount of content with the maximum amount of results.”
Robert Rose
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And we’re gonna shout about it all over the ‘gram.
Measuring brands in the binary.
It’s true for real estate, good for marketing, and great for meeting drinking buddies.
Turns out the length of your content doesn’t actually matter. Who knew?
Grab your mugs and fill them up with new stats, social media tips, + even more marketing news.