SEO Checklist for 2024 - Carney
The Daily Carnage

SEO Checklist for 2024

Here are the SEO considerations that should be top of mind for a new year:

  • Outline the potential strategic moves, new products, markets, audiences and pivots your brand or business may take this year.
  • Keep an eye on industry and economic trends and predictions for the year.
  • Consider how the way customers search or buy your product or service may have changed.
  • Map out your key competitors to include new players.
  • Do an old fashioned SEO SWOT.
  • Review your best and worst performing content across formats and channels.
  • Consider your preferred tools and reports — what can you optimize>
  • Find opportunities where you can embrace AI.
  • Ask for feedback from the recipients of your SEO reports to refine.
  • Review your team of partners, freelancers, and colleagues. Is everyone set up for success?
  • Ensure that your keywords are still relevant and align with user intent.
  • Build out your content roadmap for each quarter.
  • Review your website health and technical SEO.
  • Ask yourself why your target publications will want to talk about your business in 2024.
  • Communicate with other teams and departments to align on goals.

Dive deeper into each task at Search Engine Land.


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