Can one website rank for multiple search terms? Yep. But, you already knew that. The bigger question is how do you actually go about ranking for multiple terms? That’s a little bit tougher of an answer. Typically, you’ll want to look into long-tail keywords. There’s less search traffic for long-tail keywords, but more opportunity for you.
That’s what today’s Listen from Pat Flynn is talking about. Pat takes a listener question who asks about ranking for multiple keywords and local SEO. This one is only 8-minutes long, but it’s packed with great SEO advice.