Snapchat’s Ad Creation Tool - Carney
The Daily Carnage

Snapchat’s Ad Creation Tool

When it comes to advertising to the youths, Snapchat is the name of the game (for now). Geofilters are great, and we love them for brand awareness, but we’ve got news. Snapchat just launched its self-serve video ad platform: Snap Publisher. This lets brands create their own video ads that will play before/during/after users are watching stories.

Today’s Watch is a video from Marketing Land that shows how the platform works and how easy it is to use. Spoiler alert: it’s pretty darn easy to use.


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