Soy Yo - Carney
The Daily Carnage
A woman looks into a mirror in a magazine newsstand and considers her alternative hairstyle

Soy Yo

Dove has partnered with Colombian electro-tropical group Bomba Estèreo for this self-love spot to encourage women to style their hair without societal pressure, featuring a remix of the band’s song “Soy Yo” (“I Am Me”).


Get the best dang marketing newsletter in your inbox on the daily. Subscribe »

Related Posts