Hold onto your hats, y’all, we’re doing things a little differently today. And it’s not even a Friday! Don’t say we don’t try to keep things interesting around here.
Today’s Read might not be tactic-based, but it’s still super insightful. And okay, fine. We finished Stranger Things 2 and we’re like, “Where do we go to from here…?” Sometimes the Internet gods answer us.
A few months back, we featured an article about Generation Z—their digital behavior, their buying power, their high expectations for brands and technology—and why they should be included in your content strategy. After all, they make up nearly 30% of the US population and contribute $44 billion to the economy.
So, yeah, this interview with the Stranger Things kids is gosh darn adorable, but it’s also a closer look into the minds of Gen Z. Like how they dgaf about Facebook. They literally say it’s for old people and, honestly, we ain’t even mad, we could use the reality check.