To mark the 13th annual International Anti-Street Harassment Week, L’Oréal Paris Canada installed posters that stopped passersby in their tracks. By inviting people to tear down the posters and reveal the powerful messaging, the brand inspired literal action, however small, in place of passive observation. Clever, necessary, and fresh.
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plus – customer conversations, Facebook groups, and SEO Monday.
Things are getting a little…cringeworthy today.
Backlink link vetting, new ad formats, and feelin’ good in the neighborhood.
Oopsie poopsie. Get your Thursday tactic fix on a Friday!
Prompting visitor action, handling your domain, and Google Discovery Campaigns.