You know we had to do it to ya… But if Super Bowl ads aren’t talked about post-championship, did they even happen?
Adweek, doing what they do best, reviewed every single spot that played during the game. We’re only gonna focus on the top 5 they thought smoked the competition, awarding them the coveted title, Best Super Bowl Ad. You can even read what makes them such supreme spots.
From Amazon’s LOL-worthy “Alexa Lost Her Voice” to Tide’s “It’s a Tide Ad,” which knowingly comments on Super Bowl advertising itself, this collection of marketing genius has no shortage of quirky humor, clever creative, and unexpected narratives.