The Top Tools for Marketing Research - Carney
The Daily Carnage

The Top Tools for Marketing Research

Conducting your own market research is a great way to determine what customers are looking for, industry trends, and new ways your product can fill gaps. Thanks to the internet…research can be backed by a wider net and is super accessible to the average person.

ToolsRush put together a list of over 25 easy-to-use (and mostly free) research tools out there! We can’t fit them all, but we wanted to list some of our favorites from each category.

Statistics: Pew Research Center for its reliable demographic information and industry statuses

Content Research: Feedly because it aggregates and tracks internet content into one place

Survey Tools: Typeform for its beautiful surveys and an amazing dashboard to analyze responses

Social Insights: Make My Persona for, as the name suggests, easy consumer persona generating

Research Automation: Zapier for the full-scale workflow automation and all its integrations

Ready to get your own research show on the road? When it comes to research, it helps to have a plan. Keep a few questions in mind before you get started:

  • What are you trying to find out?
  • What kind of information is available?
  • Where do you get the data from and how reliable is it?

Check out the full ToolsRush list to see what resources you could use for marketing research.

Carnage

Get the best dang marketing newsletter in your inbox on the daily. Subscribe »

Related Posts