leg·a·cy ˈle-gə-sē: something transmitted by or received from an ancestor or predecessor or from the past.
Do the products you produce and purchase today create a legacy you’ll be proud of? If we are not improving lives with our businesses, we quickly become replaceable.
Brands are therefore discovering ways to dig deeper and strike an emotional chord with their customers. Consider Artifact Uprising: a brand that allows individuals to create custom photo books, albums, cards, and print photos.
Today’s video content highlights the value of using inspiring story telling rather than a fact-based ad.