You’ve heard of the Wayback Machine, or the Internet’s grand archive of websites past. It’s not just a nostalgia trip, though. Think of it as an underutilized SEO tool. You can use it to track how your competitors have updated and tested design elements, CTAs, versions of content, and keywords. Plus, you can track how often or regularly competitors make changes to inform your own strategy.
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-plus more podcasts, ad mistakes to void and Simba.
Who knew that Ron Swanson likes to ride scooters?
(Ugh) we’re tramping through the TikTok data, and planning social media content.
Hint: It’s a better brainstorm.
Ever heard of the toothpick rule? PLUS a broadcasting tool for just about anything.
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