What happens when the fire grows cold? Like, when you’re sleeping in different beds watching separate TV shows. Ok, maybe not that bad. More like when your customers stop engaging and you need to fan the embers to bring the flame back to life.
Today’s Listen features an interview between Growth Everywhere’s Eric Siu and John McIntyre, a behavioral re-engagement and email marketing specialist. The two discuss using emails as a vehicle toward consumer growth as it targets behaviors specific to that business.
With plenty of incredible insights, this podcast digs deeper into behavioral marketing and retargeting campaigns. The separate bed thing really ain’t all that bad. Makes for a solid night’s’ sleep.