Let’s talk about Net Neutrality. In case you aren’t familiar with it, Net Neutrality is the idea that when you access the web, you get access to it equally. Doing away with Net Neutrality means that some websites could pay for faster speeds and more access to users.
Regardless of how you feel about it, it’s going to affect marketing and SEO, especially for small and medium businesses. They likely won’t have the budget to pay Internet Service Providers for increased speed and access.
In today’s Watch, Rand Fishkin (from the SEO company Moz) talks about why Net Neutrality matters for marketing.