Why Stories Are the New Newsfeed - Carney
The Daily Carnage

Why Stories Are the New Newsfeed

Many businesses have only just started getting into the groove of posting daily on their Instagram, they’re likely channeling Andy Bernard about it. To this, we say: not so fast. Things are shifting once again. As Millennial as it sounds, businesses need to start making social stories a priority.

According to the fine folks over at Buffer: “Stories, by nature, are more immersive than other types of digital and social content. The experience exists within a single place and doesn’t try to drive you away to new websites and platforms (though Instagram has experimented with links in stories).”

Today’s video clip is a perfect summation of why companies like Medium are quickly adapting to this new format. And, you guessed it, the early adopters to monetize will be cashing in.


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