Work-life-balance is a tricky thing. GIECO released an ad about how its coverage insures and supports hobbies. “Zen Zach” is a joy-riding, laid back guy who exists when real Zach leaves the office and hops on his bike. While riding, he goes through a magical transformation that doesn’t include the desire to answer work emails. With GIECO he can save while he’s covered, making his bike passion even more chill.
The Daily Carnage
