Do Ya Know?
Top Posts of The Week
☎️ You can now dial 1-800-CHATGPT to talk to ChatGPT.
⚖️ The Supreme Court will hear TikTok’s First Amendment challenge to the ban.
- 💡 According to our poll, 52% of marketers plan to post a TikTok directing audiences to other owned channels.
🤷 This year’s most overhyped marketing trends, according to CMOs.
🔍 OpenAI makes ChatGPT Search available to everyone starting now.
⏱️ Threads is finally launching a heavily requested feature.
🤖 Instagram’s head says social media needs more context because of AI.
🛸 So… drone merch is hot right now.
😵💫 Re: AI’s spooky “scheming” skill.
🦉 The Duolingo Owl would like you to “Learn Korean or Else” ahead of Squid Game’s return.
👀 What Apple’s AI knows about you.
⭐ These were the top ads on YouTube this year.
What We Learned
Monday: Working on something? Or, rather, avoiding working on something? This might help. LitHub asked 6 real-deal writers for advice on procrastination.
Tuesday: Generative Engine Optimization is SEO’s smarter sibling. It’s all about optimizing your content for AI systems that think and respond like consumers. Here’s how to do GEO right.
Wednesday: When you think about it, who has a better pulse on the budding trends among the youths than… GIPHY? GIPHY used its treasure trove of search data from this year to predict what’s to come for culture in 2025.
Thursday: Let’s talk about how iOS 18 might be affecting your email marketing. Hint: AI is involved.
The Conversation
🔥 Here’s what’s hot in The Daily Carnage Facebook group this week:
“I have a freelancing question. I have a potential client who needs various marketing tasks done over the next few months and I’m not sure how to charge for this. I was thinking maybe 10-20 hours/week at a set rate to cover everything. Any thoughts?”
💭 The experts say…
- “I price by project, not hourly, because I’m not going to argue over time tracking. Give a quote for all of it at one monthly rate and define the deliverables, paid up front.”
- “I don’t generally advocate for paying by hour, because the better you are, the faster you tend to be, so you’re getting paid less for being good. But we have had some success with the ‘bucket of hours’ approach. I tend to make clients buy them in tiers of 15, 25, or 35 monthly.”
- “You certainly could be a straightforward marketing contractor with an hourly cap. Make sure to set that cap because time creep will set in if you’re working on several projects.”
Classifieds
Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.
What you get:
- 200 characters 📣
- An internal link 🔗
- Your ad lives on our site indefinitely 💛
Let’s get it on the calendar.
Fire Cider
It’s cold and flu season, friends. This one is good for ya.
Ingredients
- 1/2 cup each, peeled and diced: horseradish, garlic, onion
- 1/4 cup each, peeled and diced: ginger, turmeric
- 1 habanero chile, split in half
- 1 orange, quartered and thinly sliced crosswise
- 1/2 lemon, quartered and thinly sliced crosswise
- 1/2 cup chopped parsley
- 2 tbsp each, chopped: rosemary, thyme
- 1 tsp black peppercorns
- 2 to 3 cups apple cider vinegar
- 1/4 cup raw honey
Head to The Kitchn to get mixing.
Did Ya Know?
Answer: Chobani.
Oatly is the only alt-milk brand with the hotline.
Btw, does anyone remember 1-800-GOOG-411?
