Be in The Know
- TikTok’s new partnership with Dentsu will allow you to better measure the effectiveness of your campaigns, even in a cookie-less world.
- Women are still more likely to be cast in domestic roles in advertising.
- QR codes in a mural? Rémy Martin’s new campaign is hitting the streets.
- It’s not you. Rival IQ’s Social Media Benchmark Report shows engagement rates down across platforms.
Level Up at Activate Summit ’23
Take your marketing skills to the next level and learn from the industry’s best at Iterable’s virtual marketing conference, Activate Summit, on April 18 and 19, 2023.
Hear from an impressive lineup of 15+ trailblazing speakers from NBC Universal, European Wax Center, Shipt, and A+E Networks, and more on topics like customer engagement, data activation, and marketing automation—all geared toward making a joyful experience for your customers.
With over 30+ sessions to choose from, attendees can expect to gain the technical know-how needed to connect data and engagement, as well as access hands-on workshops and networking events to level up their marketing game.
Choose from one of three development tracks, including Strategy, Execution, and Professional Development, to meet your specific marketing goals. Plus, explore the latest marketing technologies and innovations from Iterable and other top companies. Discover new tools and strategies to optimize your campaigns and achieve better results.
Register now for a chance to win a $1000 gift card from Airbnb. One of three winners will be announced during the conference.
Don’t miss out on an opportunity to connect with industry leaders, gain invaluable insights, and elevate your marketing skills. Register now to activate your marketing potential.
Q for You
Zoomph
Monitor and measure the performance of your brand partnerships—or identify new opportunities—across social media, streaming, and broadcast channels with Zoomph. Benchmark your progress, gain insights from industry reports, and integrate data seamlessly with your existing systems.
Firsts and Lasts
Daughter ages into early adolescence. Mom bumbles through bewilderment at her child’s burgeoning secret life. Etsy isn’t telling a new story here, but the brand tenderly affirms its status as the place you go for little treasures that speak volumes. Brb, calling our moms.