Be in The Know
🎯 Target’s DEI reversal ignites customer fury.
▶️ LinkedIn’s video push appears to be working in 2025.
🎙️ Watch: The history of Super Bowl commercial teasers.
📞 Google’s “Ask for Me” feature calls businesses on your behalf to inquire about services, pricing.
🌟 Report: Samsung is the highest-ranking brand around the world.
🆘 Google offers tagging support appointments for advertisers.
💡 An AI solution from Jellyfish analyzes how brands are perceived by LLMs.
🪐 Astronomers call for global ban on space advertising before it’s too late.
🍔 The power of the Triple Dipper. How Chili’s boosted comparable sales by 31%.
🐯 Cheetos designed a terrible custom font on purpose.
Implementing an Employee-Generated Content Process
👀 Sponsor this spot to share your content with our community.
Employee-generated content (EGC) is appearing in nearly every 2025 social media trend prediction. Why? It yields significant results.
Rachel Karten spoke with Byron Stewart, the associate director of social media at Team Epiphany, to learn more about implementing an EGC process.
Key insights:
- Identify employees already interested in content creation.
- Allow employees to opt in, offer incentives, and have structured content strategies.
- Make employees comfortable with a hands-on approach and a positive environment.
- Provide guidelines but avoid overly restrictive direction to maintain authenticity.
- Utilize both employee-shot content and team-produced content in stores.
- Cross-functional collaboration with HR and brand teams ensures consistency and mitigates risks.
Don’t miss the full conversation at Link in Bio.
Q for You
Group Leads
👀 Sponsor this spot to share your product or service with our community.
Zapier does not support automated leads collection from Facebook groups. IYKYK.
Instead of using a costly virtual assistant, you can use Group Leads to automatically convert new Facebook group members into leads in your ESP.
Thanks a ton to Nancy and Maya from The Daily Carnage Facebook group for sharing this with us!
Classifieds
Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.
What you get:
- 200 characters 📣
- An internal link 🔗
- Your ad lives on our site indefinitely 💛
Let’s get it on the calendar.
Campaign
Fishy & Cheesy
The Uber Eats football conspiracy theory campaign continues.
No, we’re not talking about the NFL fixing the Chiefs win to get Taylor on TV. We’re talking about McConaughey’s idea that football was invented to make you hungry.
Among a slew of other teasers, the brand took over the Caesars Superdome—which will host the big game on February 9—by placing green banners over the stadium logo to read “Caesars Salad?”
The banners’ QR code directs people to the Uber Eats app, where they can order Martha Stewart’s Super Bowl Caesar Salad.
