Did Ya Know?
Top Posts of the Week
- September is here :’) Bud Light is launching a Pumpkin Spice Seltzer
- We mentioned his new job title last week, but have you seen the new Lil Nas X Taco Bell commercial?
- Pearl Milling Company releases its first ads under its new rebrand and calls it out, but manages to have only the tiniest mention of their previous Aunt Jemima name
- Tuesday we recapped the Tokyo 2020 Olympics and the P&G “Lead with Love” campaign was our favorite ad
What We Learned
Monday: This summer, there were some core Google updates and marketers felt it. Ranking fluctuation and some changes in best practices were at the forefront of those updates. Search Engine Journal covered why there was a “Titlepocalypse” and a summary of Google algorithm updates.
Tuesday: We covered marketing trends and highlights of the Tokyo 2020 Olympics that included the big name athletes with even bigger brand deals, the ads we awarded medals, and TikTok’s influence on media consumption.
Wednesday: Oof! Look at all those stats. Influencer Marketing Hub put together a list of 60 video marketing stats and we listed some that we found the most interesting. And with LinkedIn retiring Stories after the demise of Fleets, it’s interesting to see what platforms are staying on top.
Thursday: Essential Accessibility gave us the checklist for making your website accessible. And who doesn’t want to make their site a whole lot better for user experience across the board? See if your website could use some review.
Join the Conversation
Zoe shared this gem from Original Cup Noodles:
PART STRAW!!! PART FORK!!! ALL AMAZING!!!!!! IF WE GET 1,000,000,000 LIKES, WE’LL MAKE THIS!!!!
Pamela asked, “What’s your fave question to ask a hiring manager that gives you insight about company culture? TIA! I’m prepping for an interview tomorrow for a Dir of MarCom role at a nonprofit and somehow, phrasing eludes me 🤦🏻♀️”
Lindsey wrote, “Has anyone in here had experience with coding boot camps? I’m looking into making a career shift (probably not a full change) and have already been pushed toward more and more development work without really having the skill set. It seems like it would jive well with my marketing experience, but I was hoping to get feedback from someone who has actually gone through the process.”
Morgan posted, “I don’t understand why Instagram “improved” resharing posts to Stories by making it take like 5 more clicks than it used to grrrr 😤”
Cruisin' in a Side Car
- 1.5 oz Cognac
- .75 oz Cointreau
- .75 oz Lemon Juice
- Crushed Ice
- Sugar Rim
- Rim a cocktail glass with a lemon and dip in sugar.
- Shake all ingredients in a shaker tin.
- Strain into a rocks glass.
- Top it off with more crushed ice, if ya feel like it.
Recipe by Thrillist
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Ads from the PastAds from the Past
1936, Australian National Travel Association
How did Google capture a street view of the desert?
c. They rode a camel 🐪
A cutie named Raffia trekked the Liwa Desert for our street viewing.
We’ll see you again on the 7th. Enjoy your Labor Day Weekend!