Be in The Know
🏆 Here are the main takeaways from Cannes Lions 2024.
👂 Amazon is considering charging monthly for its Alexa service.
👗 Forever 21 is facing financial problems.
💲 Report: Rising costs are driving online coupon usage in the U.S.
💗 TikTok’s new photo-sharing app is called Whee. How will it be different from Notes?
👎 The president of the Glass Lions jury at Cannes called out entrants for sexist behavior.
🛍️ Netflix House is a mall experience that will let you enter the worlds of your favorite TV shows.
💬 The LTK app will now let creators automatically send DMs about products of interest.
🍦 Van Leeuwen and Sabrina Carpenter have teamed up on an ice cream flavor. Can you guess?
Optimize Semantic SEO to Rank Higher
👀 Sponsor this spot to share your content with our community.
To rank highly, your content must be thorough and cover topics extensively. Here’s how to master semantic SEO:
- Research related topics: Utilize tools such as SurferSEO.com, Frase.io, AnswerThePublic.com, Ahrefs.com, or Google’s Keyword Planner to discover related topics that complement your primary content. Identify the questions people are asking about your main topic and address them within your content.
- Create detailed content outlines: Develop comprehensive outlines for your articles, incorporating both primary and secondary topics. This approach ensures your content thoroughly covers the subject matter and related subtopics.
- Use topic clusters: Organize your content into clusters by creating a central “pillar” page that broadly covers the main topic and links to “cluster” pages that delve into related subtopics. This structure helps search engines grasp the breadth and depth of your content.
- Incorporate user intent: Recognize the different intents behind search queries related to your topic (informational, navigational, transactional) and create content that fulfills these intents. This might include how-to guides, detailed explanations, product reviews, and more.
- Update regularly: Keep your content up-to-date by regularly adding new information, trends, and insights. This practice demonstrates to search engines that your content is current and relevant.
Take a closer look at Search Engine Journal’s comprehensive study on other on-page ranking factors.
Q for You
Dropbox Replay
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Dropbox Replay is a media review and approval tool that allows collaborators to provide feedback on video, image, audio, PDF, and PSD files.
Weigh in with markup and comments on specific time codes; finalize with watermarks, custom images, banners, logos, and colors; and fast-track your project to completion.
This integration plays nice with Adobe Premiere Pro, Blackmagic Design DaVinci Resolve, Apple Final Cut Pro, and more.
Classifieds
Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.
What you get:
- 200 characters 📣
- An internal link 🔗
- Your ad lives on our site indefinitely 💛
Let’s get it on the calendar.
Watch
Coke Spills
Coke’s latest “Real Magic” spot assures you that it’s totally okay if you spill your bottle. It probably means you were having a good time, which is “worth every drop.”
It’s definitely a smart concept that de-centers the product and focuses in on human storytelling, but in execution, some of these spills are just egregious, TBH. See what you think.
