Be in the Know
- Things we NEED for Father’s Day: the Miller Lite and New Balance Beer Shoezie
- Spotify released a few cool things like “Only You” stories and blending your music taste with your bestieeee
- Sometimes the best way to support the LGBTQ+ community better as a brand is to just ask like Durex is doing in the UK
- Food & Wine launched a new video series called “Pastries with Paola”
The Hybrid Workplace Report 2021
You’ve heard it once, you’ve heard it 100 times, and we’re gonna say it again. Covid has drastically changed the workplace. But now that that “new normal” is coming, how are companies going to shift?
We are all too familiar with Zoom Fatigue and remote work burnout. We’re human! We need human connection, and the old tools aren’t cutting it. That’s when hybrid workplaces come into play. It’s not just a Covid stop-gap, hybrid workplaces are going to be the new standard to get the best of both worlds.
Now, we know that transitioning to a hybrid workplace can have some growing pains and challenges.
The top 5 challenges of transitioning to a hybrid workplace:
- You’re in danger of losing the talent wars
- Traditional corporate culture has been upended
- Getting inclusion & belonging right matters more than ever
- “Return to normal” at your peril
- Your current toolset fails the hybrid workforce test
Luckily, you can set yourself up for thoughtful remote work with the right tools and culture. If you don’t have this as part of your company already, here’s how to set up a winning hybrid experience:
- Build a new digital culture space
- Build the new inclusion
- Build new habits of micro-connections
An easy place to start is with more personal communication. Replace long zoom calls, foster inclusion, and provide space for diverse voices to share their perspective. Using tools like Voodle, you can use brief video messaging for async communication. More people on your team are seen and heard, without sacrificing flexible work options. Change how your team meets, connects, and collaborates in the hybrid workplace.
See Voodle’s full report on more stats on digital communication and how to build trust in your hybrid workplace.
Q for You
Animalz offers this free tool to run a content decay analysis on your old shtuff to see what needs a refresh. Yeah, you’ll have to give them Google Analytics access, but once they analyze GA data, they provide a list of your posts that are due for a refresh. While you definitely want to be updating content as well as adding new stuff, this helps to prioritize the content refresh efforts.
There are plenty of reasons to utilize polls:
✅ Get customer service feedback
✅ Get to know your audience in-depth
✅ Gauge employee satisfaction
✅ Engage your community of users
Implementing it is easier than you think. Reach out if you’d like to use Scalemail Polls as a part of your own emails or newsletter.
Molehills into milestones
Yeah, you don’t graduate with a degree you worked hard for every day. Or get engaged. Or turn 50. BUT you also don’t paint your living room often. Or crush it at the taken-too-seriously backyard cornhole tourney. You have to celebrate those wins and moments, too. This Jack Daniel’s ad calls out that lives are meant to be celebrated. Gentleman Jack doesn’t have to be reserved for just the big moments. Make any day a special occasion.
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“Anyone can dream up great ideas, but an idea is nothing until it’s realized, be it as a website, a physical product, an app, or a user interface.“
Jens Martin Skibsted