Be in The Know
🔍 What Google’s $32 billion Wiz acquisition—its largest yet—means for startups… and Trump.
📉 Meanwhile, U.S. economic policies will slow ad growth through 2027, according to a new projection.
🧠Take a peek at Perplexity’s nascent but growing ads business.
đź’° Bing pushes ad-heavy search results with 7+ sponsored listings.
🏀 Experian and LSU Tigers star Flau’jae Johnson help clear $5 million of debt for families in Louisiana.
🌟 The world’s 50 most innovative companies of 2025.
🥤 You’ll never guess the new 7-Eleven Slurpee flavor. Hint: Shaquille O’Neal.
🔥 And speaking of Shaq, he’s leading a “Comeback Calvary” for Icy Hot.
🏝️ Corona Island is officially open to the public. Yes, the eco-tourism destination owned by a beer brand.
đź“š And the book Facebook doesn’t want you to read.
Get Started with Video on LinkedIn
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You may have noticed that video content on LinkedIn is rapidly growing, so LinkedIn is sharing some practical tips to get you started:
- Short, engaging videos are key. The ideal length is between 30 seconds and 2 minutes.
- Start strong with a hook. Try asking a question, sharing a personal story, presenting a common problem your audience faces, or using eye-catching visuals.
Some best-in-class examples:
- Harry Lindfors uses an eye-catching illustration, delivers tips in 8 seconds, and ends with a strong visual CTA.
- Valerie Chapman opens with a bold statement, integrates a green screen effect for context, and keeps it under 70 seconds with a clear CTA.
What else is in store for LinkedIn video?
- Full-Screen vertical videos are now viewable on mobile & desktop.
- Videos will appear in search results for increased visibility.
- Nano learning courses from creators like AJ Eckstein and Roshanda Pratt will be dropping monthly.
Head to LinkedIn Guide to Creating for more.
Q for You
Tools
Aha
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Aha is an AI agent squad—the first of its kind—built to handle influencer campaigns end-to-end.
The robot all-star team includes Blake, the creative lead; Jordan, the outreach specialist who handles influencer partnerships; and Jessica, the data analyst who works to max your ROI.
And because they’re robots, they launch fast, run 24/7, and adjust and optimize in real time with reduced overhead.
So, if you’re an early adopter looking to scale and automate your influencer campaigns, this is one is worth a closer look.
Watch
Poogle It
Perplexity AI has launched a new ad campaign with Squid Game star Lee Jung-jae — and they’re taking direct aim at Google.
In the 90-second spot, Jung-jae faces high-stakes challenges—like removing coffee stains and perfecting pizza—turning to a Google parody called “Poogle” for help.
But when Poogle delivers only cluttered blue links, he switches to Perplexity’s AI assistant. The ad even pokes fun at Google’s infamous pizza glue mishap.
