Be in the Know
- Cheetos x Bad Bunny x Adidas are collabing and using finger scanning tech for fans to get early access to the collection
- The marketing meme Instagram account Dong Draper shared what followers think of the 40 big name agencies with “the dong list”
- See how users feel about Clubhouse’s latest updates
- HBO Max Pa’lante is promoting their Romeo Santos shows with holograms in New York pop-up experiences
The Power of a Consistent Creative Process
We get it, it’s hard to get your creativity on point. It’s not something that you can force, either. BUT a simple, consistent creative process goes a long way. When it comes to getting it done, a process that boosts productivity as well as creativity is key.
Digital Summit has a 40 min podcast explaining the power behind nailing down your creative process. Our biggest takeaway was how to get started on content ideas. Every journey starts with the first step, right? Well, step 1 is to break everything down to the basics and assess where to take them next.
There’s actually a nifty little formula for that: Content Ideas = The Focus + The Format
And what that means is you have to figure out the basics about what you will say (the focus) and how you will say it (the format). So how do you use this formula? Multiplication! Take 10 different focuses and think about them against 10 different formats. *Beep boop bop beep* You’re on your way to 100 ideas!
Asking the How’s and What’s and fleshing out what you find is a simple way to keep your ideas flowing. By doing this consistently, you can gain some better control of productivity. For all of the different formats and factors to look at in your process, check out the Digital Summit’s full article and podcast.
Q for You
But Does It Float
Get your creative juices flowing without seeing the same text treatments and compositions over and over. But Does It Float is a never-ending visual blog that has photography, graphic design, art, illustrations, and some pretty specific typography. This can become a rabbit hole pretty quickly and isn’t your run-of-the-mill inspo source. It’s a little grungy and goes against most traditional layouts. https://butdoesitfloat.com/
Scalemail Polls ❓
Curiousity killed the cat. Curiousity also makes valuable data.
😻
The best way to find out more about your audience, gain insights, and improve your content is by asking questions. This is where Scalemail Polls comes into play.
This polling system seamlessly integrates right into your existing email and website platforms so you can ask your readers Q’s right at the source. Conveint as it gets!
Let us show you how it’s done with a demo!
Watch
How to…
Who runs the world? Google. We use it for every little question in our lives and then some. But the past two years mean a lot of starting over for a lot of people. How do you start things up again after isolation, culture shifts, and new cautions in the world? Google’s spot is all about how to start again with even the most simple of things. It’s visually interesting as “results” for inquiries but overall the message comes through in a feel-good and very relatable way.
