Keep 'em coming
We’re getting so much thoughtful feedback from our survey, and we can’t wait to apply all of these 🌈 actionable insights ✨ to The Daily Carnage. There’s still time to add your two cents!
Be in The Know
🪦 Duolingo announces the death of Duo the Owl.
✨ Google rolls out landing page-focused ads quality update.
⚠️ And you’re not crazy. Google acknowledged a technical issue affecting reviews on Business Profiles.
🫥 Amazon makes the logo… smaller? Like, so small it’s gone.
🔍 Apparently, less than 1% of YouTube video views come from Google search.
🏈 Why Marriott Bonvoy released 25 Jason Kelce doppelgängers into the French Quarter.
⛔ Stonyfield Organic offers $1K to one person who “blocks their toxic ex.”
🤫 TikTok Lite? A workaround for Android users.
😉 Spanx launches cheeky “For Your Consideration” awards season billboards in LA.
🧠 Six standout multi-platform Super Bowl campaigns.
🪞 Uncommon’s campaign for The Ordinary busts beauty myths.
🤖 Workday launches a platform for enterprises to manage all of their AI agents in one place.
One Domain vs. Multiple?
👀 Sponsor this spot to share your content with our community.
When deciding between one domain or multiple, you have to consider SEO impact, audience targeting, and resource allocation.
Considerations for multiple domains:
- International presence: Different country-specific domains (e.g., .uk, .de) may perform better locally.
- Distinct audiences: Separate websites can cater to unique customer segments and improve conversion rates.
- Multiple brands/offerings: If your brands have distinct identities, separate domains may clarify messaging.
- Historical growth: Some businesses inherit multiple domains over time without reevaluating consolidation.
Considerations for a single domain:
- SEO strength: Larger websites attract more links, increase Domain Authority, and rank better.
- Efficiency: Managing one domain is typically cheaper and requires fewer resources.
- Stronger inbound link profile: Consolidation focuses SEO equity, improving rankings and traffic.
- Better team management: A single CMS is easier to maintain than multiple fragmented systems.
Still weighing your decision? Head to Moz for more resources.
Smash or Pass 👍/👎
Tools
Password Link
👀 Sponsor this spot to share your product or service with our community.
Handling sensitive client data on the reg?
This one-time secret-sharing tool is a must-have.
Password Link ensures secure transmission of the good stuff—passwords, financial details, or campaign assets—through encrypted, self-destructing links.
It’s got branding customization, geo-blocking, and API integration, so it’ll fit right into your marketing workflow.
Campaign
Nip Slip
Sorry for the unsolicited butt. But! It’s for a good cause.
Droga5 and Perky just pulled off a genius move to outsmart social media censorship while shining a light on breast cancer survivor support.
Perky, a San Antonio-based clinic specializing in ultra-realistic 3D nipple tattoos for survivors, kept getting flagged on Instagram.
The loophole? Nipples are only censored on women’s chests—anywhere else, they’re fair game. (That’s a fight for another day.)
So, Perky did free nipple tattoos on thighs, abdomens, and butt cheeks, capturing content that social platforms couldn’t take down.
“‘Skin in the Game’ was about more than just visibility. It was about finding new, creative ways to break barriers and support those who need it most,” said Lauren Varvara, executive creative director at Droga5 New York.
