Do Ya Know?
Trending Stories
🫣 It’s time for Super Bowl ad teasers.
- 💡 According to our poll, 53% of our subscribers aren’t fans of big-game campaign teasers.
💰 Here’s what DeepSeek AI does better than OpenAI’s ChatGPT.
🫠 HubSpot’s SEO collapse: What went wrong and why?
🧵 Meta has begun testing ads on Threads.
👀 Some marketers cautiously resume TikTok spending after shutdown.
🌈 Video: The evolution of the marketing funnel.
🤔 What people on TikTok are really talking about when they say “cute winter boots.”
⭐ YouTube is testing a cost-per-hour masthead option.
👁️ Instagram adds new views-related metrics for Reels.
🐳 Why DeepSeek’s logo represents a new era of AI branding.
🔦 Meta’s pullback on fact-checking puts brand safety back in the spotlight.
🔳 Infographic: These are Instagram’s image dimensions for 2025.
🧻 Angel Soft hopes you miss its first Super Bowl commercial.
🏀 The hottest new duo is Ellie the Elephant and Grimace.
What We Learned
Monday: Here’s are 12 ways to leverage Pinterest SEO to generate more organic and paid traffic from the platform.
Tuesday: Google’s Performance Max (PMax) updates in 2025 will give advertisers even greater control and better results. These are 5 ways to get the most out of the PPC platform.
Wednesday: How many blog posts before you start getting traffic from an SEO strategy? Well, it depends. But high-quality, SEO-optimized content published consistently goes a long way.
- 💡 We put this question to our subscribers. Here’s the breakdown: Less than 10 blogs (52%), 10 to 50 blogs (16%), 50 to 100 blogs (22%), 100+ blogs (10%).
Thursday: DeepSeek’s rapid rise has disrupted the AI landscape, offering a cost-effective, open-source alternative to OpenAI. Its impact on the stock market and U.S. tech dominance signals a major shift in AI competition. Here’s what we know.
The Conversation
Trending in The Daily Carnage Facebook community this week:
Kaitlyn posted: “When one of our clients searches for keywords relating to their business while on the premises, they do not show up in the top 10 search results. When we searched the same terms in a different location, they showed up multiple times in our search results. Help!”
Linda posted: “Curious if anyone has seen any research about B2B businesses abandoning Twitter/X to head to Blue Sky (or whatever may be the next up and comer)?”
Tariq posted: “I’ve been running ad campaigns on Meta and TikTok through a local marketing agency, but despite getting some leads, the conversion rate has been zero. I know there’s a market for what I offer, but I need a better strategy to actually turn interest into sales.”
Taryn posted: “Just learned that Google will override your website’s meta descriptions if they think theirs is better and there’s nothing you can do about it.
Passion Drop
Ingredients
- 1 ½ vodka
- oz ginger syrup
- ½ oz lemon juice
- ½ oz passion fruit puree
- ¼ oz simple syrup
- Lemon twist
Recipe by Grey Goose
Did Ya Know?
Answer: Meridian.
It’s here, Google’s open-source marketing mix model, Meridian, to help you allocate budgets effectively in that notoriously dynamic digital landscape.