Be in The Know
🤑 Instagram is reportedly offering TikTokers up to $50,000 per month to post on Reels.
⚠️ Meta denies claims of automatic follows of Trump and Vance.
📅 X shares a 2025 event calendar for marketers.
🏈 Here’s why NFL teams can’t use Bluesky.
🥫 Private label sales hit record in 2024.
🙃 LinkedIn is being sued for disclosing customer information to train AI models.
📌 Pinterest makes a pitch to advertisers with a new mini-site.
👑 The Excel World Championship is real, and it just crowned the king of spreadsheets.
🧒 Brands targeting Gen Alpha are heading to Roblox.
🍪 Post Malone and OREO team up for one twisted cookie.
Key Insights from Snapchat’s Creator Report
👀 Sponsor this spot to share your content with our community.
Global creator economy revenue is expected to grow to $480B by 2027. Snapchat studied 12,000 users across 5 markets to understand how creators enhance brand reputation and commerce.
Here’s what we learned:
- Creator ads drive 12% longer attention and 8% longer playtime compared to standard brand ads.
- Creator ads paired with brand ads led to 35% higher ad recall and 25% higher unaided brand awareness.
- 71% of consumers find Creators relevant during consideration.
- 70% value them during purchase decisions.
- Creator ads preceding product ads significantly lifted product detail page views and purchases.
- Creator ads positioned brands as top choices in consideration sets.
- Exposure to Creator ads followed by product ads improves brand trust and perception.
- Creators resonate more strongly with consumers in markets like the US and France.
- Snapchat Creators are viewed as more likable, relatable, genuine, and reliable compared to other platforms.
- Snapchat Creator recommendations are 13% more valued than those on other platforms.
Check out the complete report at Snapchat.
Q for You

Typefully
👀 Sponsor this spot to share your product or service with our community.
Managing all of the new short-form, type-based social networks can be challenging.
Typefully lets you write, schedule, and manage posts across X, Threads, Mastodon, Bluesky, and LinkedIn.
It splits longer posts into threads, uses AI to refine content, and supports team collaboration with client feedback.
Typefully also offers analytics, automated DMs for engagement, and a site to collect your threads.
Classifieds
Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.
What you get:
- 200 characters 📣
- An internal link 🔗
- Your ad lives on our site indefinitely 💛
Let’s get it on the calendar.

Verizon FanFest
Verizon is making Super Bowl history next month with event activations in 30 football stadiums across the U.S. on the day of the big game.
For the first time, stadium doors will be opened to thousands of Verizon customers and their guests on the biggest day in football, where they’ll be treated to local food and drink vendors, meet and greets with local NFL heroes, and performances by local music acts.
“The Super Bowl is practically a national holiday, but very few people actually get to experience the Super Bowl live in the stadium,” said Nick Kelly, Verizon’s head of partnerships.
“We’re leveraging the power of our sponsorships, national and local partnerships across the country, along with the unmatched strength of the Verizon network in stadiums and venues, to put our customers at the center of this unique experience.”