Be in The Know
⬆️ Is Reddit getting ready to launch its own search ads business?
💳 Advertisers can reach new AmEx card holders just 5 days after they open a card.
✈️ Booking.com is running a truly Ludacris giveaway.
❤️🔥 Hinge produced a literary zine for love stories, and it’s really good.
🍗 Chick-fil-A plans to launch a streaming service with original shows.
🤔 Google questions the validity of SEO audit suggestions made by automated tools.
The 6 Habits of Highly Curious Marketers
Curious if you check all of these boxes?
- Start with questions, not answers. Determine what you need to know before looking at the existing data. Don’t be satisfied with only the available information.
- Ask generative and divergent questions. In addition to who, what, where, and when, ask stakeholders, end users, and current and prospective audiences open-ended questions like what if and why not?
- Be nonjudgmental and seek context. Don’t think in terms of right or wrong behaviors. Instead, consider circumstances, actions, and opinions from the POV of other personas.
- Maximize feedback. Ask for feedback from those who don’t typically share your opinions. Weigh the comment, keep your ego out of it, and don’t react immediately. Follow-up with open-ended questions.
- Look for patterns and connections. Use scatter charts and other data visualizations to reveal relationships between variables.
- Take risks. Venture outside your comfort zone, which should keep expanding over time.
Check out the full whitepaper from AdWeek and Survey Monkey—it’s a cool read.
Q for You
Gmail “Help me” Updates
Google has launched two updates to Gemini in Gmail that will make drafting emails even easier on web and mobile devices.
Users can choose between three options—Formalize, Elaborate, and Shorten—to refine and polish an email.
All you need are 12 words, and Gemini can turn your rough notes into a professional email. This comes in clutch if you tend to be too curt or too verbose in the outbox.
Classifieds
Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.
What you get:
- 200 characters 📣
- An internal link 🔗
- Your ad lives on our site indefinitely 💛
Let’s get it on the calendar.
Watch
Get Loose
Pop star Troye Sivan is getting his bag in some baggy jeans for a new Gap campaign this fall.
Per the brand, “loose-fit denim” is the look of the season, and Sivan is just the it-boy to sell it.
He and a crew of CDK Company dancers perform choreo by Sergio Reis to Thundercat’s “Funny Thing,” with some callbacks to Sivan’s “Got Me Started” music video.
Reis’ iconic style draws the eye to Gap’s new baggy silhouettes, making for a seamless collab. Or… seam-full?
