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Consumers are ready to spend. Is your marketing ready?

\n","author",{"_28":107,"_108":109},"NodeWithAuthorToUserConnectionEdge","node",{"_28":110,"_111":112},"User","name","Ana Toigo","categories",{"_28":115,"_116":117},"CarnageIssueToCategoryConnection","nodes",[118],{"_28":119,"_95":120,"_111":121,"_100":122},"Category","dGVybToyNw==","Daily Issue","daily-issue","tags",{"_28":125,"_116":126},"CarnageIssueToTagConnection",[],"featuredImage","tdcIssueThumbnail",{"_28":130,"_131":-5},"TdcIssueThumbnail","thumbnailImage","tdcIssue",{"_28":134,"_135":136},"TdcIssue","subtitle","Consumers are ready to spend. Is your marketing ready?","contentType",{"_28":139,"_108":140},"ContentNodeToContentTypeConnectionEdge",{"_28":141,"_111":142,"_143":-5},"ContentType","carnage-issue","uri","latestEpisode",{"_146":147,"_148":149,"_30":150,"_32":151,"_152":153,"_154":155},"youtubeId","seEOd3ENl9o","youtubeUrl","https://www.youtube.com/watch?v=seEOd3ENl9o","States vs. Social Media","States are taking social media regulation into their own hands—and the changes could have major implications for platforms, users, and advertisers.","thumbnail","https://i.ytimg.com/vi/seEOd3ENl9o/maxresdefault.jpg","fallbackThumbnail","https://img.youtube.com/vi/seEOd3ENl9o/hqdefault.jpg","nonce","f24f9d2d-3dc2-4c71-b630-576b6a31099c","routes/daily-carnage.games.fact-or-fiction.$slug",{"_160":161},"game",{"_95":162,"_163":164,"_30":165,"_100":166,"_167":168,"_98":169,"_170":171,"_183":184,"_28":189},"cG9zdDoxMjQ4NTc=","databaseId",124857,"Trust Me, Bro","trust-me-bro","status","publish","2026-11-02T09:12:56","gameDetails",{"_172":173,"_174":175,"_176":177,"_178":179,"_180":181,"_28":182},"puzzleNumber",2,"puzzleDate","2026-11-02","campaignsJson","[{\"id\":\"c1\",\"brand\":\"350Action\",\"headline\":\"Unveiling a Life-Sized Governor Statue Made of Gallium That Melts at 85.6\\u00b0F\",\"description\":\"To protest climate policy in Florida, climate advocacy group 350Action installed a life-sized metallic statue of Governor Ron DeSantis in Tallahassee cast entirely from gallium\\u2014a metal engineered to slowly melt into a puddle as afternoon temperatures rose above 85.6\\u00b0F.\",\"isReal\":true,\"year\":2026,\"mediaProof\":\"FACT! Created with Uncommon Creative Studio and featured in today's Daily Carnage (\\\"Trust Me, Bro \\ud83e\\udd1d\\\"), the gallium sculpture literally melted away in the Florida heat to visualize the stakes of rising temperatures.\"},{\"id\":\"c2\",\"brand\":\"Patagonia\",\"headline\":\"'Greenwash Buyback': Paying Customers $50 Store Credit to Mail In Rival Fast-Fashion Care Tags\",\"description\":\"Alongside its Worn Wear resale relaunch, Patagonia offered shoppers a $50 credit if they snipped the \\\"100% Sustainable Recycled Poly\\\" neck labels out of fast-fashion jackets and mailed them to Ventura headquarters to build a \\\"Wall of Empty Promises.\\\"\",\"isReal\":false,\"year\":2026,\"mediaProof\":\"FICTION! While Patagonia did just overhaul its Worn Wear resale platform (and famously ran \\\"Don't Buy This Jacket\\\" in 2011), it has never paid customers $50 apiece for snipped fast-fashion care labels.\"},{\"id\":\"c3\",\"brand\":\"Yahoo\",\"headline\":\"Turning Terrifying One-Word Boss & School Replies Into Vintage Halloween Horror Posters\",\"description\":\"For Halloween, Yahoo Mail transformed real-life inbox dread\\u2014like a boss replying simply \\\"Let's chat Monday.\\\" at 4:58 PM on a Friday or a missed school permission slip email\\u2014into a series of illustrated retro horror movie posters.\",\"isReal\":true,\"year\":2026,\"mediaProof\":\"FACT! Featured in Friday's Daily Carnage (\\\"Trick or Click? \\ud83c\\udf6c\\\"), Yahoo's Halloween campaign tapped into the universal jump-scare of ominous subject lines and terse email replies.\"},{\"id\":\"c4\",\"brand\":\"Liberty Mutual\",\"headline\":\"Hiring a Soap Opera Actor Who Botched 'Liberty Biberty' to Star in a Follow-Up Redemption Ad\",\"description\":\"After a meta commercial about a struggling background actor who couldn't pronounce \\\"Liberty Mutual\\\" (\\\"Liberty Biberty\\\") became a viral meme, the insurer brought the exact same character back to lean even harder into the flub.\",\"isReal\":true,\"year\":2023,\"mediaProof\":\"FACT! Highlighted in today's Daily Carnage (\\\"Trust Me, Bro \\ud83e\\udd1d\\\"), Liberty Mutual turned the viral \\\"Liberty Biberty\\\" flub (played by actor Tanner Novlan) into a recurring fan-favorite callback.\"},{\"id\":\"c5\",\"brand\":\"LinkedIn\",\"headline\":\"'The De-Slopifier': Charging Creators $0.99 Whenever a Post Starts With 'I'm Humbled to Announce'\",\"description\":\"To combat AI-generated humblebrags and corporate jargon, LinkedIn piloted a \\\"Clarity Jar\\\" feature that automatically donates $0.99 from a creator's ad wallet to literacy nonprofits whenever their draft uses phrases like \\\"synergistic paradigm\\\" or \\\"thrilled and humbled.\\\"\",\"isReal\":false,\"year\":2026,\"mediaProof\":\"FICTION! Inspired by Wednesday's Daily Carnage (\\\"Human, Please! \\ud83d\\ude4f\\\") on \\\"deslopifying\\\" corporate comms, LinkedIn hasn't taxed humblebrags yet\\u2014though everyone's feed would be much cleaner if they did.\"}]","takeaway","Credibility isn't earned through a checklist of trust badges or corporate buzzwords—it's built when brands back up their claims with tangible proof, self-aware humor, and unmistakably human storytelling.","frontendUrl","https://carney.co/daily-carnage/games/fact-or-fiction/trust-me-bro","AdParodyGameDetails","seo",{"_30":185,"_186":187,"_28":188},"Trust Me, Bro - Carney","fullHead","\n\n\n\n\n\n\n\n\n\n\n\n\n","RankMathAdParodyGameObjectSeo","AdParodyGame","actionData","errors"]

Fact or Fiction?

“Unveiling a Life-Sized Governor Statue Made of Gallium That Melts at 85.6°F”