Expertise ›Email Marketing & Automations

We subscribe to the belief that email never died.

Are you taking full advantage of this powerful owned-media channel, <First Name>?

An expertly crafted email strategy has the potential to build powerful relationships with your audience, raise brand awareness, generate and nurture leads, market your products, and promote your content.

We know a thing (or 30,000+) about building and nurturing an email list.

Re: Your Audience

We craft and leverage irresistible lead magnets like e-books, white papers, webinars, templates and infographics that provide immediate value to your prospects at each stage of their purchasing journey. So, your list will be stacked with the folks most likely to open and click.

Re: Segments and Automations

We strategically segment your list into relevant categories, such as location, lifecycle stage, engagement and behavior, or job title and industry—so you’re never at risk of sending the wrong message. Then, we use email marketing automations to send highly targeted communications to each segment. We’ll build campaigns, series, and workflows to be automatically triggered when a user downloads your content or opens your email, increasing the likelihood of connection and conversion.

Re: Your Results

We use A/B testing to collect insights on user engagement and determine what strategies work best with each of your lists. Because when you sweat the details, emails get delivered, opened, and clicked through, and subscribers stick around.

Re: Junk

Don’t risk landing in the Spam folder—or worse, incurring serious penalties. We know how to write CAN-SPAM and GDPR compliant emails that respect users’ rights to double opt-in, unsubscribe, and protect their own data.