Do Ya Know?
Top Posts of The Week
- Uh, is Glossier finally fumbling the millennial pink bubble wrap bag? Fans are confused after
the brand teased a pepper mill and a mini microphone. - Infographic: 10 Black Friday retail trends.
- LinkedIn is rolling out some new technical updates to its ad tools.
- Um, Elon Musk has a message for advertisers.
What We Learned
Monday: It’s been one year since the ChatGPT explosion. The folks at It’s Nice That have surveyed hundreds of creative professionals about their use of and feelings toward AI.
Tuesday: PPC ads aren’t just about fast results. Your campaigns can have a significant positive impact on your SEO, too. Here’s how.
Wednesday: You know ’em, you ignore ’em—here’s how to get eyeballs on your banner ads.
Thursday: VP of Marketing at Sparktoro and Adweek Contributor Amanda Natividad shared some unconventional marketing tactics on X.
The Conversation
Gittel asked, “What are the tools to grow a Facebook group, and promote engagement?”
Amanda asked, “Right now, we have one person that does copy/strategy and another that takes over for the graphics. Is this unusual for social media management?”
Kristin asked, “Has anyone seen any luck with Google ads and collecting phone numbers for texting campaigns?”
Abi asked, “Does anyone use an influencer marketing tool that they would recommend?”
Gingerbread Martini
Ingredients
- Gingerbread syrup
- 1/2 cup crushed gingerbread cookies
- Ice
- 2 tbsp vanilla ice cream
- 1 oz Baileys Irish Cream
- 1 oz vodka
- 1/2 oz Kahlúa
- Whipped cream, ground cinnamon, and gingerbread people, for serving
Steps
- Place crushed cookies on a small shallow plate. Pour some gingerbread syrup onto another shallow plate. Dip rim of a martini glass into gingerbread syrup, then dip into cookies to coat.
- In a cocktail shaker filled with ice, combine ice cream, Baileys, vodka, Kahlúa, and 1/2 oz gingerbread syrup. Cover and vigorously shake until outside of shaker is very frosty, about 20 seconds.
- Strain into prepared glass. Garnish with a generous dollop of whipped cream and sprinkle with cinnamon. Gently place a gingerbread person in cocktail.
Recipe by Delish
Did Ya Know?
Answer: 1994.
Credited as one of the world’s first display ads, AT&T placed a banner on HotWire.com that read “Have you ever clicked your mouse right here? You will.” It got 44% clickthrough rate. And here’s what users would have seen once they clicked.
