Omni-channel media buy strategy for language learning app.
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Project Overview
Seegrid is an autonomous robotics company that is transforming the world’s supply chain. We provided brand guidelines, website redesign, and marketing for this leader in autonomous robotics.
The Objective
Seegrid wanted to evolve their brand and website to better represent their company to current and prospective customers. We created a customer-focused website experience, presenting industry-specific benefits of Seegrid’s products and services. We spent hours with their sales team learning how the robots are used in facilities and what customer pain points they address.
Safety-First Values
Our designers and developers created a custom mileage counter to track the fleet’s total miles driven—all with zero safety incidents.
Illustration Styles
Line art and isometric drawing styles were added to the brand guidelines to illustrate industry environments and how robotic systems integrate into existing infrastructure.
Sequence and deliver materials for just-in-time processing.
Gather components, supplies, tools, or parts into one load to support production.
Move inventory from storage to picking and shipment locations.
Transfer parts, materials, or work-in-progress goods to another processing stage.
Visual Vocabulary
A specialized set of icons was created to represent the various ways Seegrid’s autonomous vehicles integrate into customer facilities.
Marketing Services
We’ve created digital ads, social posts, collateral pieces, and Seegrid swag to attract and engage prospective customers in connection with major robotics events and company milestones.
Digital Collateral
Seegrid wanted an engaging digital brochure to tell their story as an established leader in robotics. That meant designing a PDF that was readable and engaging on mobile screens.
With the brochure and supporting updates to the website released, 1.5K candidates applied within a week.
