Top Posts of the Week
- Netflix released some recent viewer data that revealed some interesting entertainment consumption (we won’t judge if you enjoyed Too Hot to Handle)
- TikTok launched a new format called Spark Ads that allows brands to share native content from the TikTok community
- What do you think? Actor Idris Elba makes a case for verification on social media, not just celebrities
- JC Penney is supporting adaptive clothing and includes models with disabilities in their latest campaign for their kid’s clothing line, Thereabouts
What We Learned
Monday: Hopper, a social media management tool, knows a thing or two about social media. They gave us 14 ways to use Instagram Stories. Some of our favorites included hyping and Highlights.
Tuesday: Companies can have some stumbles when it comes to representation in their advertising and organization as a whole. Inc. covered the 3 mistakes companies make in representation, which are:
- Treating diversity like a box to check off.
- Thinking a few stock photos are enough.
- Not building an inclusive brand from the start.
Wednesday: EveryoneSocial stresses the importance of stoking the brand trust fire with content. Educational content can drive brand engagement by being a thought leader in your industry.
Thursday: Sometimes in marketing, it’s all about how fast you can get there to make your claim. CIO covered the value of high-velocity marketing and ways to reduce the time it takes to get things done. Hint, hint. It’s all about being prepared.
Join the Conversation
Sydney wrote, “Best working from home tips to stay productive… go! 👏🏻”
Jennifer shared, “Anyone else *need* this?” 🙌
Eric asked, “What’s your favorite slogan that you can remember? Food, product, service, doesn’t matter. Just one that you REMEMBER, don’t Google! From radio, tv, ads, or online. Present or past…”
Marta posted, “In public speaking, my crutch word is _______”
Carnies at Work
Carney is a full-service, dynamic creative agency and writer of The Daily Carnage.
If our newsletter tells you anything, it’s that we’re obsessed with all things digital marketing. We focus on delivering quality experiences for our clients by looking at the bigger picture. Building brands that cut through the noise is our specialty.
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Booze + Basil + Brazilian Lemonade 🍋
Ingredients
- 3 limes quartered, plus more for the good ol’ garnish
- 1/4 cup fresh basil leaves, plus more for garnish
- 1/3 cup pressed coconut water
- 1 13.5 oz can of coconut milk, shaken
- 3 tbsp simple syrup
- 3 cups ice
- 6 oz vodka (4 shots)
Steps
- Cut limes into quarters and blend the limes, basil, and coconut water until the limes and basil are finely chopped in a blender.
- Strain juice with a spatula and mesh strainer over a bowl to remove pulp.
- Rinse the blender, add the strained juice back in with the simple syrup, shaken can of coconut milk, and ice.
- Blend all ingredients until smooth.
- Pour into glasses, top each drink with a 1 shot of vodka and stir to combine.
- Garnish it up. Cheers!
Recipe from Jawns I Cooked
What was the first video uploaded on YouTube?
c. Someone at the Zoo.
“Me at the zoo” was posted on April 24, 2005 by a user named “jawed.” It’s 18 seconds long and talking about the elephants at the San Diego Zoo. It currently stands at 172,943,826 views!
