What do you see in most sports betting ads?
✅ A blacked-out stadium
✅ A guy in a suit
✅ Big flashy graphics
The Responsible Gambling Council decided to take that formula and use it as a PSA. Since online sports betting is relatively new to Ontario, the goal is to remind people that online gambling comes with big risks. While this is aimed at Canandian markets, it’s a good reminder for anyone who is taking on sports bets.