The Daily Carnage

The savvy marketer's hub for industry news, insights, resources, and culture.

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Diversify Your Blog Traffic

It’s been a turbulent year so far for bloggers. As Google core updates and SERP shakeups continue, it’s critical that content creators diversity their traffic sources in 2024. Here are some viable options:

Microsoft Bing. Submit your site to Bing Webmaster Tools, set up a sitemap, and take advantage of IndexNow real-time indexing. (Hint: This is built into Yoast, RankMath and AIO by default).
Pinterest traffic. Pinterest is the third fastest-growing platform and can send considerable traffic to blogs. Take a Pinterest course or work with an expert to invest in Pinterest as a monthly priority.
Facebook traffic. It’s the third most-visited site behind Google and YouTube. Over two-thirds of all monthly users are online daily. Commit to understanding the algorithm and creating a strategy to exploit it.
Instagram traffic. Instagram is still your top choice if your target is between 18 and 34 years old. Optimize Stories and Reels to boost engagement with Gen Z and millennials.
Reddit traffic. Reddit has benefitted from Google updates and recently introduced Reddit Pro BETA. Sign up to try additional tools for understanding where and how to communicate on the platform.
YouTube traffic. Bloggers can’t ignore a potential ad reach of 2.49 billion users and over 100 million paid users on YouTube.

Check out Search Engine Land for more strategies to recover traffic.

Try Issuu Premium for Free

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Empower your team to collaborate effectively and publish seamlessly with Issuu for Teams.
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Use code dailycarnage_free30 to get started.

Google Sheets: Convert to table

Google Sheets users! Depending on where you are in Google’s rollout, you can now Format > Convert to table.

What does this mean? You can turn your data into pretty little self-contained tables, with filters and sorting rules, in just one click.

Sheets automatically creates filters, formats your columns and adds visual separators to rows. Voilà.

Bookmarkish

All good blogs and articles start out as open tabs. And if they’re lucky, some open tabs will get earnestly bookmarked for later.

But the vast majority are simply neglected and closed out forever. Cue that Sarah McLaughlin song.

Bookmarkish gives good content a second chance by emailing you 2 of your bookmarks to revisit every week. #SaveTheBookmarks

Boom

Another day, another dull remote meeting full of talking heads.

Boom is a MacOS camera app that makes video calls more engaging with fun UI, branded designs and overlays, camera presets, muted notifications, reaction GIFs, screen-share magnification, and more.

Sleep Baseball

It’s Monday.

Put up an away message, imagine you’re napping on your granddad’s “retro gauche” sofa on a spring afternoon, and listen to a radio broadcast of a fake baseball game.

Sleep Baseball removes the loud commercials, hey-batta-battas, and everything else that ruins the ASMR of baseball radio. It could not be more boring. You’re so welcome.

Baserow

Baserow is a collaborative open-source platform for building scalable databases and applications.

It’s an Airtable alternative made for marketers. In one collaborative database, you can digitize your workflows, automate processes, connect your teams, and centralize your data — all without code and engineers.

WeExpire

We interrupt your regularly scheduled SaaS parade for a morose (but pragmatic) tool recommendation.

WeExpire is an open source tool that lets you write an encrypted emergency message that will only be revealed, by QR code, to your most trusted contacts following any unfortunate circumstances that may befall you.

It’s not as complicated as a will, but it’s not as precarious as a note written on a napkin that you’re using as a bookmark, you know? O, to live and die in the 21st century!

ButterDocs

What if Google Docs was more tailored to the professional writer and editor?

ButterDocs is pared down to be distraction-free. Serious writers will appreciate that the built-in notes app and outlining board to help you start from square one, organize your research, and collaborate more intuitively.

We love the word sprint challenges, the ability to stash unused copy instead of backspacing it into the abyss, and honestly? It’s nice that there are no anonymous animals watching the workflow.