The Daily Carnage

The savvy marketer's hub for industry news, insights, resources, and culture.

Today’s Issue

Keywords ➡️ Intent

The new playbook for discovery.

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WatchThemLive

This set of session tracking tools has the most straightforward name around – WatchThemLive.

WatchThemLive offers heatmaps and session captures that make it easier to understand user behaviors just from a look. That way UX designers, product managers, and marketers can improve their customer journeys throughout a website or landing page.

Linkpop

Upgrade your “link in bio” capababilities! It’s essential if you’re selling anything on Instagram or TikTok.

Turn your audience into customers through your social bio with Linkpop by Shopify. It’s a link in bio tool designed especially for eCommerce and can be powered with a Shopify check out. Do more than direct people to your pages, direct them to curated collections or campaigns.

Copywriting Examples

Need help finding some inspirationf or the hook, story, offer combo? Copywriting Examples is a collection of hundreds of acquisition and conversion-focused copy (both old and new). Hover over an examples, and it gives you a snapshot of the copywriting techniques used. You can also filter your searches by copy type, style, and audience.

Hello Color

Colors and design are essential to branding, but you don’t want to create something that someone who has any vision impairments wouldn’t be able to read or see. You should create digital projects with a safe contrast level.

Hello Color is an automatic generator that can give you random combinations of contrasting colors and even includes the contrast score. Have a color you love already? Put the hex code at the end of the URL and it will generate a contrasting color for you.

ProofJump Dark Mode Simulator

Since we’re talking about dark mode emails, easily test your email code in dark mode without having to send a test to your device over and over again. ProofJump’s Dark Mode Simulator helps you check the legibility of your text, logo, and icons with a realistic idea of how colors will convert.

Not a developer? You can still copy any of your email marketing HTML to test it out for dark mode visibilty.

FontMap by IDEO

Let inspiration slap you in the face with this AI-generated collection of Google Fonts. This FontMap is a way to quickly discover and compare fonts before your next digital project. 750 fonts has been organized using machine learning where it groups fonts by serifs, sans serifs, calligraphy, etc. Give it a spin!

Encycolorpedia

Calling all color nerds!

If you want a resource for web safe colors, color code matches, official brand colors, and even paint swatches, Encycolorpedia is for you. It’s great for inspiration purposes or developers getting color codes. Simply search any color you’d like to explore or check out their preset tabs like HTML color codes and sort colors by lightness or saturation.

You’re gonna wanna bookmark this one.

Databox

Marketers need dashboards and then some when it comes to their data tools. Databox is one of the top business analytics olatforms & KPI dashboard makers around. Having a single view that connects all of your performance data in one place is essential. And Databox can bull from thousands of data sources.

You can spend less time figuring out how to visualize your data and more time making actions on it. Give it a shot today to see the type of pre-built dashboards they have, or build your very own custom view.